Launch Your AI Chatbot Partner Business: White-Label, Resell, or Promote Chatbots, Agents, Voice, and Automation
Build your AI business through three flexible paths: launch a white label chatbot platform, resell BotPenguin chatbots, agents, voice solutions, and automations, or promote them through the affiliate program.
What Is BotPenguin’s AI Chatbot Partner Program?
BotPenguin’s AI chatbot partner program helps agencies, consultants, resellers, and creators build revenue around AI chatbots, agents, voice solutions, and automation. Choose white-label ownership, reseller commissions, or affiliate referrals without developing or maintaining the underlying technology.
Three Ways to Partner Choose affiliate, reseller, or white-label based on your business model.
Build Tailored AI Offers Combine chatbots, agents, voice, and automation for specific client needs.
Expand Every Opportunity Add channels, integrations, workflows, and services as demand grows.
One White Label Platform. Four AI Solutions to Sell as Your Own.
From AI chatbots and AI agents to voicebots and automations, explore white label AI solutions that go to market entirely under your brand.
White-Label AI Chatbots
Become a white label AI chatbot partner and put your brand on AI chatbots built for WhatsApp, Instagram, Facebook, Telegram, websites, and more. Your clients see your product. You keep every dollar.
Explore White-Label Chatbots ↗
White-Label AI Agents
Deploy white label AI agents that think, decide, and act, handling leads, appointments, and support across your clients' favorite platforms. Your brand, your margins.
White-Label AI Agents ↗
White-Label AI Voice Agents
White-label AI voice agents and bots that talk to customers, resolve queries, and book appointments, around the clock, no human needed.
White-Label Voice AI ↗
White-Label Marketing Automation
Bundle full-funnel automations. Lead capture, follow-ups, CRM sync, support routing into your offering across 80+ integrations.
Explore White-Label Automations ↗
New to the business model? Read our white-label partnership guide to understand how branding, pricing, client ownership, and platform support work.
White Label AI Across Every Channel Your Clients Use
White label WhatsApp, Instagram, live chat, and SMS. Offer fully branded AI chatbots, agents, and automations across every channel your clients use, all under your name.
White-Label WhatsApp AI Chatbots
Launch a fully branded WhatsApp AI chatbot for your clients - customer support, broadcast campaigns, order updates, and lead qualification, all automated.
Explore White-Label WhatsApp
White-Label Instagram AI Chatbot
Sell branded Instagram chatbots that handle DMs, story replies, and lead capture and expand your clients' reach across every interaction.
Explore White-Label Instagram
Live Chat
White-Label Live Chat for Websites
Offer your own live chat experience on your clients' websites - AI-powered, agent-assisted, and customized to their brand.
Explore White-Label Live Chat
SMS
White-Label SMS Marketing Automation
Enable clients to run branded SMS broadcast campaigns, drip sequences, and keyword-triggered automations, white-labeled under your platform.
Explore White-Label SMSWhite Label AI Agents & Chatbots for Agencies, Built for Every Client Use Case
From lead generation and customer support to marketing and sales automation, give your clients AI chatbots that do the heavy lifting, under your brand.
Lead Generation
White-label AI chatbots that qualify leads, collect contacts, and sync to your clients' CRM, 24/7.
Customer Support
Branded AI chatbots that resolve FAQs, handle tickets, and escalate to live agents instantly.
Marketing Automation
Run broadcast campaigns, drip sequences, and WhatsApp automation, fully branded under your white-label AI agency.
Sales Automation
White-label chatbots that follow up, recommend products, and move prospects through the funnel automatically
Appointment Booking
AI chatbots that check availability, confirm bookings, and send reminders - branded as your own product
Affiliate, Reseller, or White Label: Which Partner Program Fits You?
Refer customers with no delivery responsibility, resell BotPenguin for 30% recurring commission, or launch a fully branded AI platform with 100% pricing control.
White-Label Program
From $1,500/year
Full white-label platform - your brand, domain, logo
Set your own pricing and subscription plans.
Keep 100% of every dollar you earn.
Sell to unlimited customers globally.
80+ native app integrations
Integrate your own payment gateway.
Dedicated partnership manager (add-on)
White-label help documentation for your clients (add-on)
On-premise hosting available (add-on)
Reseller Program
From $500/year
Earn 30% recurring commission
Dedicated partner panel
Enroll unlimited customers.
Create unlimited chatbots and AI agents.
Earn on every upsell, add-ons, and renewal.
Partner onboarding and training
Sales Support (Objection Handling) and Ongoing Customer Support
Done-for-you marketing collateral
Affiliate Partner
Free to join
Earn 20% recurring commission
36-month earning window
120-day referral cookie
No customer delivery
$30 withdrawal threshold
Earn 30% Commission Through BotPenguin’s AI Reseller Partner Program
BotPenguin’s reseller partner program lets you manage client relationships while our team supports product delivery. Earn 30% recurring commission across chatbots, agents, voice solutions, and automations.
Resell AI Chatbots, Earn on Every Channel
Join BotPenguin's AI reseller program and sell AI chatbots that respond to queries, qualify leads, and book appointments for your clients, across every channel.
Resell AI Agents for Recurring Commissions
Offer your clients an AI workforce that updates CRMs, sends follow-ups, and completes tasks autonomously, and earn 30% commission on every seat.
Resell AI Voice for Call-based Revenue
Add AI voice agents to your reseller portfolio. Sell solutions that answer inbound calls, qualify leads, and schedule bookings without any human involvement.
Resell Automations, Earn on Each Workflow
Resell automated broadcast campaigns, drip sequences, and multi-step workflows. Recurring revenue for you, hands-free automation for your clients.
Share BotPenguin and Earn Through Our Chatbot Affiliate Program
Recommend BotPenguin's AI chatbots, agents, voice solutions, and automations without managing delivery or customer support. Earn 20% recurring commission for up to 36 months when eligible referrals subscribe.
Create Content Across AI Products
Cover chatbots, agents, voice, and automations through blogs, videos, newsletters, or communities.
Earn for Up to 36 Months
Receive 20% recurring commission while each eligible referred customer remains subscribed.
Keep Referrals Tracked Longer
A 120-day cookie gives qualified prospects more time to convert.
Leave Delivery to BotPenguin
BotPenguin manages product demos, onboarding, technical infrastructure, and customer support.
What Makes BotPenguin the Best AI Partner Program
From recurring revenue and white-label control to no-code AI products, integrations, and partner support, BotPenguin gives affiliates, resellers, and white-label partners everything needed to build and scale an AI business.
Vast Revenue Opportunities
Earn 20% recurring commission as an affiliate, 30% as a reseller, or keep 100% of your white-label revenue.
White-Label Platform Empowerment
Launch a fully branded AI platform with your domain, logo, and pricing. Sell chatbots, agents, voicebots, and automations as your own.
Integrate Your Own Payment Gateway - A Key White Label Partner Benefit
White-label partners can connect Stripe, Razorpay, Paddle, Paymob, Moyasar, Lemon Squeezy, or PayPal and collect payments directly from clients - no middleman, no cuts.
Country-Specific Integrations for Every Market
From Shopify globally to Zid and Salla in the Middle East - white-label partners get region-specific integrations tailored to their clients' markets.
Generative AI-Powered Products
Offer clients multi-model conversational AI, custom LLMs, and agentic workflows - all built into one no-code platform.
Unlimited Sub-Accounts, Scalable Client Base
Create unlimited sub-accounts, AI voice agents, and automations. Onboard as many clients as your plan allows. No extra charges for seats.
Onboard Your Team
Bring your entire team onto the partner platform - aligned, trained, and ready to manage clients and close deals together.
Design Your Own Plans
Build custom subscription tiers, bundle features, and set your own pricing, tailored to your revenue targets and clients' needs.
Acquire Bulk Message Packs
Buy message packs in bulk to meet growing client usage across WhatsApp and other channels without interruptions or overages.
Flexible Partnership Paths
Start as an affiliate, move into reselling, or scale to white-label ownership as your opportunities grow.
Open for Joint Ventures
Co-build custom AI solutions with BotPenguin's team. Combine expertise and create offerings that neither could deliver alone.
Compare the best white label partner programs before choosing the right model for your agency.
We Back You With Every ResourceYou Need For Growth
Every BotPenguin partner gets dedicated onboarding, technical support, and in-depth training to sell confidently and scale fast. Branded marketing kits available as an add-on.
White-Label
Ongoing Help Documentation Access
Updated help docs, video tutorials, and platform resources - white-labeled for your clients too.
White-Label Marketing Kit (Add-on)
Sales decks, promotional assets, and client acquisition material - all under your brand name.
Multi-Channel Technical Support
Technical support across time zones via email, support bot, or WhatsApp.
Hands-On Onboarding Sessions
Five guided sessions covering setup, onboarding, and platform management.
Reseller
Expert Tech and CS Support
Direct access to BotPenguin's technical and customer success teams, always.
Dedicated Reseller Dashboard
Track commissions, manage clients, and monitor subscriptions in one place.
Client-Ready Solutions
Pitch-ready AI packages, battle cards, and objection handlers for every prospect conversation.
Sales and Training Material
Ready-to-use sales collateral, scripts, and training guides to help you pitch and close faster.
Extensive Product Documentation
Step-by-step docs and video tutorials to keep your team up to speed.
Affiliate
FirstPromoter Affiliate Dashboard
Track referral clicks, conversions, commissions, and withdrawal activity.
Product Training and Demos
Understand BotPenguin's products, use cases, and key selling points.
Ready-to-Use Marketing Assets
Access banners, demos, and co-branded promotional materials.
Lead Conversion Guidance
Get support when qualified referrals need additional product clarity.
Managed Customer Delivery
BotPenguin handles onboarding, technical infrastructure, and ongoing customer support.
Simple, Honest Pricing -
Pick the Program That Pays
No hidden costs, no surprises: just simple pricing structured around your business model and earning potential as a BotPenguin AI partner.
White-Label
$500/yr
- Starts at $1500/yr
- Keep 100% of your earnings and set your own client pricing.
- Customizable plans depending on add-ons.
Reseller
$500/yr
- Low entry investment - plans from $500/yr
- Earn 30% recurring commission on every plan and renewal.
- Quick payouts with no earnings cap and no lock-in.
Affiliate
Free
- Free to join
- Earn 20% recurring commission
- Earn for up to 36 months
- $30 withdrawal threshold
The affiliate program reopens on 1 January 2027. Join the waitlist for early access.
Who Can Partner with BotPenguin?
Agencies, consultants, developers, or creators - BotPenguin's partner programs are designed to fit your business model.
Digital Marketing Agencies
White-label AI chatbots and agents for clients, fully branded, your pricing.
IT Consultancies
Embed a white-label enterprise chatbot platform into your consulting offering.
White-Label SaaS Entrepreneurs
Launch your own AI chatbot SaaS business, no coding, no infrastructure.
Strategic Tech Partners
Integrate white-label AI chatbots into your existing software as a native feature.
E-commerce Agencies
Offer white-label Shopify and WooCommerce chatbots for cart recovery and support.
CRM and ERP Vendors
Embed white-label conversational AI directly into your CRM or ERP product.
Hosting and Web Service Providers
Add white-label AI chatbots as a no-code upsell to your hosting offering.
Partner Success Stories, Across the Board
From chatbots to voice AI to automation, see how BotPenguin partners are turning every program into recurring revenue.
South Africa IT Services$94Krevenue from 58 clients
$94K White-Label AI Business in South Africa | BotPenguin Partner
A South African IT firm built a $94K white-label AI business on BotPenguin — 58 clients, 9x ROI, live in 10 days. Started Baby, scaled to Emperor. Verified partner WL-178.
Whitelabel WhatsAppWhitelabel Chatbots🇿🇦 Read story IT Agency · SaaS3×faster go-to-market
White Label Chatbot Platform: IT Agency Launches SaaS Business
See how a US IT agency ditched one-off project fees and launched a full SaaS chatbot business — 3x faster GTM, 90% less infra work, 100% their brand.
Whitelabel Chatbots🇺🇸 Read story Dubai IT Solutions3-Daymedian client deployment
White-Label AI Chatbot Business | Dubai, UAE | BotPenguin
A Dubai IT company achieved 9x ROI and $90K in partner revenue, with a 3-day median client deployment, the fastest in BotPenguin's entire partner cohort. Read the full story.
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Digiwah20×ROI in 2.3 years
BotPenguin Reseller India | Digiwah | Zoho + AI | 20x ROI
Digiwah - India's Zoho and AI implementation firm - earned ~$25,000 in revenue share across 68 clients as a BotPenguin reseller in 2.3 years. 20x ROI. Read the case study.
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BotPenguin is GDPR, HIPAA, and CCPA compliant, ISO certified, SOC 2 Attested, and VAPT-assessed by a CERT-In empanelled auditor.