Sell White Label Instagram Chatbots, Automation, and AI Agents Under Your Own Brand
White-label Instagram AI chatbots & agents that turn your clients’ DMs and comments into automated sales, lead capture, and support. Branded setup in 12 hours. 250+ agencies already live.
Your Brand
Your Logo
Your Domain
Your Pricing
What Is a White Label Instagram Chatbot?
A white-label Instagram chatbot lets agencies sell branded Instagram messaging, automation, and AI services using their own logo, domain, pricing, and client experience, without building or maintaining the underlying technology themselves.
Fully Branded Experience Add your logo, domain, colors, and business name.
Centralized Client Management Manage multiple client accounts from one agency dashboard.
Flexible Revenue Model Set your own pricing and keep client revenue.
See how agencies launch and price Instagram chatbot services
The Instagram Automation Market Is On the Rise. White Label It Today.
Three billion people use Instagram. Most brands still can’t keep up with the DMs. With our white label solution, you give them a branded Instagram chatbot that helps turn DM and comment into leads automatically. Your clients never know BotPenguin powers it.
- 3B+Monthly active Instagram users globally
- 3MnInstagram DMs processed yearly by BotPenguin
- 12 hrsAverage time to finish onboarding & setup
See White Label Instagram Automation in Action
Watch AI respond to DMs, capture leads, answer inquiries, and turn Instagram conversations into qualified opportunities.
White Label Chatbots for Instagram, Branded Top to Bottom
Offer highly customizable Instagram chatbot solutions tailored to your client's unique needs. From logo to dashboard, your client sees only your name, never BotPenguin.
Your Logo, Your Domain
Your logo sits on the platform header and every screen your clients interact with. Your domain is in the dashboard URL. There is no BotPenguin branding anywhere client-facing.
Custom Pricing
You set the prices. You decide what each plan includes. There are no caps on your margins and no restrictions on how you package your offer.
Add Clients, Keep Your Margins
Choose a partner plan that fits your current client base and scale as your needs grow. You set your own client pricing and keep the revenue you collect.
Train AI on ChatGPT, Gemini, Claude, or DeepSeek
Your clients train the chatbot on their own data, such as catalogues, FAQs, & past chats with the LLM of their choice.
Omnichannel Expansion
Instagram is the entry point. The same platform also covers WhatsApp, Facebook, Telegram, and website chat. You can upsell across every channel your clients are on.
Your Terms and Conditions
You write the agreement your clients sign. BotPenguin's terms stay between you and us. Your clients see only your service contract.
Everything You Need To Build a White Label Instagram Chatbot Platform
Advanced white label Instagram chatbot features for client acquisition and conversion, backed by a partner program built for scale.
Keyword-Triggered Flows
Trigger automated DM flows when users comment specific keywords. Ideal for giveaways, campaigns, and link delivery.
Intelligent Chatbots
AI-powered chatbots that understand customer intent and remember conversation history for natural, contextual replies across DMs.
Instagram DM Automation
Auto-reply to Instagram DMs, qualify leads, and route conversations using AI-driven automation, fine-tuned with custom prompts.
Automate Outreach
Scheduled, behavior-based Instagram broadcasts and drip campaigns that keep leads warm with personalized, automated follow-ups.
No-Code Chatbot Maker
Build Instagram chatbots with a drag-and-drop visual builder, no developer needed.
Interactive Story Bots
Turn Instagram Stories into two-way conversations with interactive replies and quick-reply automation.
Instagram Shopping Integration
Sync your Instagram catalog so customers can browse products and buy directly within DMs, comments, or chat flows.
Advanced Comment Moderation
AI-powered auto-replies and spam filtering for comments and reels, with audience segmentation for retargeting.
Dynamic Workflows
No-code conversational workflows with conditional logic and A/B testing to optimize performance
Auto-Language Translation
Auto-detect and respond in your customer's language, with tone and persona customized to each client's brand.
Unified Inbox
Manage Instagram DMs, comments, and messages from other channels in one shared inbox. No app-switching for client teams.
Actionable Analytics
Track response rates, conversions, and engagement to continuously improve ROI.
White-Label Instagram Automation, Convert
Visitors Into Customers
From first message to repeat customer, our white label Instagram chatbots automate the entire conversation, branded as your clients' own.
DM Automation
Instant AI replies to DMs, 24/7. Leads qualified, FAQs answered, no agent needed.
Comment Automation
Comments trigger auto-replies and DMs, turning engagement into conversations. No lead missed.
Broadcast and Drip Campaign Automation
Scheduled, behavior-based drips keep leads warm, automatically.
A White Label Instagram Chatbot for
Every Agency Type
Whatever your business model, BotPenguin's white label Instagram chatbot platform adapts to your client base from day one.
Digital Marketing Agency
Add white-label Instagram chatbots to your social media retainers, handling influencer collaborations and turning client accounts into automated lead-gen and support engines.
IT Consultancy & Tech Partner
Add Instagram automation to your technology portfolio and earn recurring revenue while BotPenguin manages Meta API compliance.
White Label SaaS Entrepreneur
Launch your own branded Instagram automation SaaS: your logo, your pricing, your clients.
CRM & ERP Vendor
Embed Instagram DM automation that syncs conversations and contact data directly back to your CRM.
E-commerce Agencies
Offer branded chatbots for product enquiries, comment-triggered cart recovery, and order tracking.
AI & Automation Agency
Sell branded Instagram automation and AI agents while BotPenguin powers the backend.
Sell Advanced Instagram AI Agents Under Your Brand
Help clients automate complex conversations and customer tasks with branded Instagram AI agents built for sales, support, and operations.
Lead Qualification
Identify intent, ask follow-up questions, and route qualified prospects.
Task Automation
- Book appointments, update CRMs, and trigger connected workflows.
Autonomous Conversations
- Handle multi-step requests without constant human intervention.
Pair Your Instagram Chatbot with
WhatsApp Automation
Instagram clients who automate DMs often want the same capability on WhatsApp. BotPenguin's white-label WhatsApp chatbot runs on the same platform. One upsell conversation, one additional recurring revenue line.
WhatsApp Chatbot Under Your Brand
Offer WhatsApp AI chatbots and WhatsApp Business API solutions under your own brand. Clients manage Instagram and WhatsApp from the same platform carrying your logo.
Broadcast and Drip Campaigns
Help clients automate promotional messages, follow-ups, reminders, and nurture sequences on WhatsApp alongside Instagram automation.
Unified Inbox: Instagram and WhatsApp
Bring Instagram DMs and WhatsApp conversations into a single inbox so client teams can manage both channels without switching tools.
One Platform for Both Channels
Expand Instagram clients into multichannel automation using the same platform and dashboard, based on the channels included in your partner plan.
Need another messaging channel? Offer white-label SMS platform for branded campaigns, reminders, and two-way messaging.
Enterprise-Grade Security for YourWhite Label Instagram Chatbot Business
Clients share sensitive data through Instagram conversations. BotPenguin's infrastructure is built for regulated industries, so you can confidently sell to enterprise and compliance-conscious customers.
Enterprise Compliance & Security
BotPenguin is GDPR, HIPAA, and CCPA compliant, ISO certified, SOC 2 Attested, and VAPT-assessed. Documentation is available for enterprise security and compliance reviews.
Choose Your Server Location
Host data in the US, EU, or custom regions to satisfy client data residency requirements.
Data Isolation Per Client
Each client's data is fully isolated, no matter how many accounts you manage.
Audit Logs & Activity Tracking
Every action is logged with timestamps and user details for full compliance visibility.
SSO & Identity Integrations
Enterprise clients log in via OAuth, Google Workspace, or a custom identity provider, keeping access under IT control.
Why Partner With BotPenguin for YourInstagram Chatbot Business
BotPenguin's white-label partnership offers everything you need to launch and grow a successful white label Instagram chatbot business, backed by tools, support, and flexibility built for partners.
Proven Expertise
Trusted by businesses worldwide, with a strong partner community.
Customizable Options
Tailor branding, features, and plans to fit your business model.
Flexible Pricing
Choose a plan based on client volume, features, channels, and support. You control your client pricing.
Innovative Features & Continuous Updates
Regular platform enhancements and new capabilities to stay ahead.
Partner-Centric Approach
Dedicated support and resources built around your success as a white-label business.
Branded Instagram & Meta Apps Suite (Add-On)
We also provide a fully branded Instagram app and complete Meta apps suite as an add-on to your white-label partner plan.
No-Code Chatbot Maker
AI-powered drag-and-drop builder for designing smart conversation flows.
Marketing Materials
Sales and marketing kits designed by BotPenguin's experts to speed up client onboarding.
Analytics Dashboard
Track performance and behavioral insights with an advanced analytics dashboard.
Revenue Growth
Repackage the solution to fit your business model and unlock upselling and cross-selling.
Host Data on Own Server
Host data on your local server for exclusive control and access.
Omnichannel Reach
Instagram plus WhatsApp, Facebook, Telegram, and web, all from one platform.
Support & Documentation
Get responsive support and access to detailed help docs, guides, and onboarding resources whenever you need them.
Assisted Panel Setup
We configure your partner dashboard, branding, and platform environment before you go live.
Hands-On Training
Live sessions covering platform use, client demos, and objection handling for your team.
Early Access to New Features
Get notified of new features and integrations before public release.
See How Much You Can Earn With aWhite Label Instagram Chatbot Business
You set the pricing and keep 100% of what your clients pay. Estimate yourrevenue below based on how many clients you add each year.
Your Estimated Revenue
$ 10,000
Approx. revenue over 12 months
Prefer commission-based earnings without managing a branded Instagram platform? Explore BotPenguin’s chatbot reseller program instead.
Simple, No-Surprise Pricing for Your White Label Instagram Chatbot Business
Choose a partner plan that fits your client volume and business needs. Set your own client pricing,keep 100% of the revenue you collect, and keep BotPenguin off client invoices.
Baby
For agencies scaling past their first white-label clients.
Little
Growing agencies. More clients, more channels.
King
Established agencies. Priority support. 1 free payment gateway.
Emperor
High-volume partners. Maximum scale. Enterprise features. 1 free payment gateway.
*Note: All plans include white-label setup. No hidden fees, no revenue sharing.
White Label Instagram Automation Your Clients Will Love. See It In Action.
See how agencies are turning Instagram DMs into revenue, all under their own brand, powered by BotPenguin.
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